Advertising is the support of most industries and manufacturers, it is the way to reach out to people and attract them to buy the products. There are various types of advertising, but one of the effective methods is the banner towing method of advertising. In many countries, banner towing is undertaken as an efficient way of promotion. Several operators have shown awareness in engaging in this action in India. Aspect of Banner towing is that, the viewers is in a relaxed state of mind, away from home and work typically in open spaces like the parks, beaches, golf etc. This makes the spectators more interested to the advertisement.
Banner towing is taking as a profitable activity and shall be performed only by the operators holding non-scheduled working Permit/Air Operations Certificate issued by D.G.C.A. Banner towing is done using a light weight aero-plane or a helicopter and is usually referred to as aerial banner towing. The aircraft should be inspected previous to every flight in appropriately licensed person, to make sure that all the systems, including flight control systems, the tow hook release mechanism etc. are functioning normally.
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